Market Research for Supply Chain

Date: 22 – 23 May 2023
Kuala Lumpur, Malaysia.

Key Benefits of Attending
  • UNDERSTAND the key issues concerning the category management process
  • RECOGNISE the key terminology used in SC Market Research
  • UNDERSTAND the tools and other resources available to support procurement managers
  • IDENTIFY the ways in which value may be created (or lost) through effective (or ineffective) supply chain control
  • ANALYSE the SWOT, PESTLE, and other analysis for suppliers
  • EXAMINE the supply, demand and cost drivers impacting the supply market
  • LEARN how to make a financial analysis of the suppliers
  • UNDERSTAND the value of the Total Cost of Ownership
  • UNDERSTAND how to make informed recommendations for sourcing decisions